A great article was published today in the TImes today regarding the importance of a good rendering. Take a look at the difference between supporters and naysayers of a new mega-development project that has been proposed for the Greenpoint waterfront.
The article does a great job of expressing the difficulties architect’s face when designing a new building. Not only must they develop a building, but they also have to present a project that can gain approval from the city. It is a rare occurrence for a rendering to be “lifelike,” because a tower simply wouldn’t stand out. Take a look at these renderings and see if they are truly lifelike.
REal
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